Give your customers the personal attention they deserve |
 Don’t wait for potential customers to decide on “a good day to buy plants”. Use the Natural Life Direct Mail Program to personally invite them to shop your garden center, TODAY!
Establish on-going relationships |
Show your commitment! Let homeowners in your community know that when spring arrives, your garden center will be ready to meet their gardening needs. Natural Life direct mail promotions arrive each year to remind consumers that you value their business and that you view them as part of your gardening family.
Let them know you have interesting plant varieties and collections they will want… before they know they want them. Don’t allow the chain stores to snag your customers because they undercut your prices. Your potential to provide service and establish long-term relationships will win the consumer to your side.
Attract new and existing customers |
Available in informative brochures and colorful jumbo postcards, the Natural Life story and gardening themes
will excite consumers about planting and entice them to
visit your garden center.
The Natural Life Direct Mail Program includes targeted database acquisition of 5,000 consumers, full-color printing, mailing services, postage and response tracking.
Target Demographics
 Redeemed Coupon Database Names (for repeat Natural Life dealers)- Homeowners
- Age 25-55
- Household income $40,000 +
- Live within 5 miles from the store
Over the last three years, the direct mail response rate has exceeded 6% -– more than double the average response rate of 2-3% for direct mail programs! These results show that consumers have embraced the Natural Life Direct Mail
Program and that our combined marketing efforts will continue to generate success!
 A simple, quick and efficient way to reach gardening lovers in your area and entice them to experience Natural Life plants. Enjoy this colorful new direction for your marketing efforts!
Choose from these popular themes:
- All-Season Color
- Butterfly Gardening
- Fall is for Planting
- Hydrangeas
- June is Perennial Gardening Month
- Perennial Gardening
- Roses
Build a following of repeat customers |
On each brochure and postcard, a custom coupon offer is imprinted along with a tracking barcode. The barcode (representing the person to whom the offer was sent) allows us to build a database of respondents for future mailings.
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